Airline customer loyalty

What airlines drive consumer loyalty best? For airlines, some of the factors are beyond their control (i.e. pre-flight security), but other service-oriented measures – bag-checking, on-time arrivals and pricing – often drive customer loyalty to one airline above others. There’s one NY research firm - Brand Keys Inc. – that specializes in the field; and has released its 2014 airline customer loyalty index with winners – JetBlue and Southwest - and losers, United Airlines. (Source: The Motley Fool, 04/20/14) ... Central Mississippi Note: JetBlue serves New Orleans. Southwest serves Jackson, Miss.; Huntsville, Montgomery and Mobile, Ala.; Florida’s Pensacola and Panama City; Memphis, Nashville and New Orleans. UA serves Jackson and Gulfport/Biloxi; Huntsville, Montgomery and Mobile, Ala.; Pensacola, Fort Walton Beach and Jacksonville, Fla.; Baton Rouge, New Orleans and Lake Charles, La.; and Memphis and Nashville, Tenn.